The Tech Conference Show - Doc Searls (MP3 18 mb 26 minutes)
LISTEN HERE

Doc Searls is not only co-author of the Cluetrain manifesto, he also has a big interest in technology -
and a background in advertising. Listen to his reflections at the end of Etech about Attention economy versus Intention economy, how much vendors where going for Web 1.0 kind of advertising, why Google needs to rethink their business model and what Barcamp has to do with Renaissance.

Additional link: The Intention Economy

This entry was posted on Sunday, March 19th, 2006 at 4:03 pm and is filed under 2006, ETech 2006, Podcast. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.